Giga

In 2001, GigaMedia Ltd had been keeping its broadband operation procedure simplified, expanding its Network equipment, introducing new products. By building up better operation sites, using investment managing systems, changing the structure of broadband connection users, and reducing the cost of getting new customers, GigaMedia Ltd reached its growth in business. To take the quality of services under consideration, GigaMedia added two STM-4 leased-line bandwidth in October 2002 and January 2003 to improve its performance and competitiveness by reducing the structure of cost and improving bandwidth capacities.

In shaping product lines, GigaMedia launched an ADSL connection with T1 connecting capacities in January 2001, offering 8 dedicated IPs with 1536Kbps for downloading and 384Kbps for uploading. This was launched as a broadband connection solution for small and medium businesses with NT$6,400 per month. In May, the Giga DHCP ADSL allowed connections of 16 computers simultaneously to take full advantages of being connected without dialing up. In October, Giga offered an alternative of 1.5M/64K for customers to choose from different prices and grades. In February 2003, GigaMeda first launched 512K bi-directional ADSL for household users, which cost one-fourth lower compared with other broadband connection providers. At the moment, most of the 512K bi-directional ADSL connections are for enterprise users with thousands of dollars per month. For cable modems, GigaMedia provides 6M and 512K connections as its core products. The cable modem products, showing a sustained growth, are promoted in metropolitan areas through local cable TVs.

GigaMedia has always been a pioneer in broadband connections and been contributive to popularizing broadband connections for household users. We offer high quality broadband services with moderate prices. As we obtained more than 2 million customers in ADSL household broadband connections, we took customer requirements into reconsideration and re-planned our product lines to cater to the trends of the future market. In 2003, we will introduce several product packages for customers and develop diverse broadband specifications.

Another important goal for 2003 is to retain our relationship with existing customers. We had launched season/half year payment projects providing the best prices for existing customers. New pricing projects are also going to be launched in favor of old customers as well as new customers.

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